Hello! I'm Gideon A.—Product Designer currently @ Noor Digital

With a user-centric mindset and over 6 years of expertise in UI/UX, design systems, and crafting brand identities. I specialize in crafting extraordinary product interfaces and experiences that propel your product to success, consistently surpassing your customers' expectations.

My Expertise

Product Design

My expertise in product design shines through in each project I tackle, delivering functional, user-centered interfaces and experience digital solutions. I am well-versed in the entire product design process, from ideation to final product release. See my skills in action.

Design System

Consistent and coherent design is key, and I excel in designing and managing design systems that streamline the process and ensures a unified, consistent, and coherent user experience of a product or brand with foundation elements and component with well-designed patterns and principles. Take a look.

Brand Identity

Creating strong and memorable brand identities is my forte. From visual elements to messaging that align with a brand's values, and goals, and resonate with its target audience, discover how I bring brands to life and set them apart from the competition.

Selected Projects

PixieBrix Design System Development

Building and managing a scalable and consistent design system for the PixieBrix web application experience.

2023

VIEW PROJECT

Booky: Bringing Bookstores to Your Screen

Revolutionizing Physical Book Buying Experience - Booky, the hassle-free Mobile App for ordering physical books targeted toward book enthusiasts and students who enjoy reading physical books.

2021

VIEW PROJECT

PixieBrix Marketplace User Interface Redesign

The PixieBrix Marketplace platform allows users to discover and activate pre-built templates and bricks to use in their creations.

2022

VIEW PROJECT

PixieBrix Playground: Enhancing Usability & Conversion

Design and implementation of the PixieBrix Playground, a test environment for users to learn about and create PixieBrix extensions.

2022

VIEW PROJECT

Africariyoki: Redesigning a Social Gaming Platform

Redesigned Africariyoki's social gaming platform web interface and user experience to increase engagement.

2021

VIEW PROJECT

VIEW More Projects

My Design Process

Empathize

Gain a deep understanding of user needs and perspectives through research and observation.

Define

Defining the problem and the goals of the project sets the foundation for a successful solution.

Ideate

Generating a variety of ideas and concepts allows for a thorough exploration of potential solutions.

Prototype

Create physical or digital prototypes to test and refine the design before implementation.

Test

Gather user feedback through testing and use it to make improvements and refinements to the design.

Repeat

Repeat the design process as needed to ensure a well-rounded solution to meet the user's needs and project goals.

What People Say About Me

Gideon produces thoughtful and thorough designs that look beautiful and satisfy all of the requirements. He considers what customers are used to seeing in other designs and always comes back with additional suggestions to improve the UX in the future. He considers design system impact and builds components as he goes.

Corinne Mayans

Head of Products

Thank you, Gideon, for being an excellent designer and for making a huge impact as our first designer. Your skills with design tools and systems, as well as your ability to create quick prototypes, greatly contributed to our team's success. I appreciate all of your hard work!

Todd Schiller

CTO & Co-Founder

I've collaborated with Gideon, a skilled product and design system designer who impressed me and my team with his ability to meet the needs of users while maintaining consistency and efficiency in our design system. As a Lead Frontend Engineer, I valued his attention to detail and clear documentation, which facilitated implementation. I wholeheartedly endorse him.

Ose Matthew

Lead Frontend Developer